Author

Jayesh Patel

Ganpat University- V. M. Patel Institute of Management - Cited by 2,994 - Green marketing - behavioural intention - consumer segmentation - cause related marketing - Research methods

Biography

Dr. Jayesh Patel is currently affiliated to Department of Pharmaceutical analysis and chemistry, Gujarat technical university, and continuing research in the specialized scientific area of Malaria. Dr. Jayesh Patel is serving as an honorary reviewer for India & other reputed journals and has authored several articles along with chapters in different books related to Pharmaceutical analysis and chemistry.
Title
Cited by
Year
Predicting green product consumption using theory of planned behavior and reasoned action
J Paul, A Modi, J PatelJournal of retailing and consumer services 29, 123-134, 2016201
2016
Causality analysis of media influence on environmental attitude, intention and behaviors leading to green purchasing
RH Trivedi, JD Patel, N AcharyaJournal of cleaner production 196, 11-22, 2018201
246
2018
Consumers’ responses to cause related marketing: moderating influence of cause involvement and skepticism on attitude and purchase intention
JD Patel, DD Gadhavi, YS ShuklaInternational Review on Public and Nonprofit Marketing 14, 1-18, 2071201
171
2017
Pro-environmental behavior and socio-demographic factors in an emerging market
J Patel, A Modi, J PaulAsian Journal of Business Ethics 6, 189-214, 2017201
116
2017
Pro-environmental behaviour, locus of control and willingness to pay for environmental friendly products
RH Trivedi, JD Patel, JR SavaliaMarketing Intelligence & Planning 33 (1), 67-89, 2015201
102
2015
Classifying Consumers based upon their pro-environmental behaviour: an empirical investigation
AG Modi, JD PatelAsian academy of management journal 18 (2), 85, 2013201
40
2013
Pro-environmental behaviour of consumers: A taxonomy and its implications for green marketers
R Trivedi, J Patel, R SavaliaSouth Asian Journal of Management (4), 121-132, 2011201
18
2011
Linking technopreneurial competence and education to business growth
RH Trivedi, JR Savalia, JD PatelInternational Journal of Technoentrepreneurship 2 (2), 168-185, 20020
9
2009
8
2014
7
2022
Creativity in marketing: Examining the intellectual structure using scientometric analysis and topic modeling
K Das, JD Patel, A Sharma, Y ShuklaJournal of Business Research 154, 113384, 2023202
7
2023
Consumer shopping orientation: identification and characterization of outshoppers
JD Patel, YS ShuklaJournal of Indian Business Research 8 (1), 43-64, 2016201
5
2016
Consumers’ attitude and purchase intention towards counterfeit of luxury brands
A Modi, JD Patel, YS Shukla, DD GadhaviInternational Journal of Business and Emerging Markets 2 6 (3), 203-216, 20120
4
2014
Role of information of service quality in formation of behavioural intention among students: Empirical analysis in university settings
DD Gadhavi, JD Patel, YS ShuklaInternational Journal of Services, Economics and Management 9 (1), 61-76, 2018201
4
2018
An empirical study for developing scale and profiling technopreneurs based upon their technopreneurial motive
JR Savalia, JD Patel, RH TrivediInternational Journal of Management and Enterprise Development 11 (1), 1-19, 2011201
3
2011
MGA Entertainment, Consumer Entertainment Products Company: Marketing Strategies for ‘Bratz’
JD Patel, RH Trivedi, J SavaliaSouth Asian Journal of Business and Management Cases 4 (), 6-39, 01501
2
2015
Use of mobile wallet among consumers: underlining the role of task-technology fit and network externalities
C Baxi, J PatelInternational Journal of Business Information Systems 37 (4), 544-563, 010
2
2021
Measuring patient satisfaction in emergency department: An empirical test using structural equation modeling
Nimesh P. Bhojak,Ashwin Modi,Jayesh D. Patel,Mahesh PatelInternational Journal of Healthcare Management, -5, 2022202
1
2022